The Legal Marketing Center Blog

Lawyer Marketing - isn’t that an oxymoron? What does that mean, anyway? Lawyer marketing is nothing more than finding ways to tell other people, either potential clients or potential referral sources, about you and your law practice so that someday either they, or someone they know, will need your legal […]

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I pride myself in being a great legal marketer, but if there is one thing that I have been bad at over the years, it’s becoming involved in my local bar associations. In my heart, I’ve always felt that getting involved with the bar association wasn’t a waste of time, but it […]

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Last week JD Supra went live. According to Steve Matthews, this is a new website that is “dedicated helping lawyers & law firms share legal documents, forms, pleadings, judgements, research, and other professional support materials.” Not only that, but it is also a tremendous marketing tool for solos and large firm lawyers alike.
JD […]

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I had lunch today with a partner at Zimmerman, Kiser & Sutcliffe in Orlando.  She asked me a simple question that intrigued me - “What one thing could I do NOW to really help my marketing?”
After thinking about the question for a moment, and asking her a little more about her practice (she does primarily […]

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I just came across an excellent article by John Jantsch, author of Duct Tape Marketing, regarding how to motivate referral sources to refer you business. It’s funny how intuitively I have followed most of the advice given by John in my everyday practice. That’s the great thing about legal marketing and what makes […]

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I Recently came across a post to Solosez.org from a new solo practitioner who needs legal marketing advice regarding her website:
Maybe some of you with solo marketing experience under your belt can help with this dilemma.
My solo general practice is brand spanking new and I’d like to develop a website to help get some clients […]

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As a new and valuable service to followers of the Legal Marketing Center, yesterday the Legal Marketing Listserv was launched on Google Groups. This is an invaluable resource for solo and small firm attorneys who are looking for new and exciting ways to market their practice.
If you are interested in joining the listserv, you […]

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This afternoon I had the pleasure of interviewing Anthony Colleluori, an attorney practicing in Woodbury, New York (on Long Island). Mr. Colleluori is a great attorney, and has a lot of great ideas about how to market a law practice. I’ll be doing a full write-up of the interview very soon, but […]

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